There’s a new face of Longchamp in town. Teased at the brand’s New York fashion show in February, only a couple weeks ago before announcing the launch of their new collection, Kendall Jenner has taken over and appeared in their pages to debut Longchamp’s LGP collection which drops this May.

Last night, the luxury brand officially unveiled its much-anticipated Longchamp’s LGP collection at Rockwell Center where followers of the label flocked over. It features keyrings, jackets, sneakers, stylish totes, pouches, on-trend fanny packs, shoulder straps, convertible crossbody, and sleek backpacks embossed in their signature materials like black, white and red leather fabrics and nylons with a slight tint of neons.

The streetwear label repurposed and remodeled monogram style to capture Longchamp’s urban, contemporary and cosmopolitan taste! Graphic print inspired by Bauhaus artists serving gender and generation neutral choices.

Taking LGP to the streets, the roadshow shall continue various pop-up stores in the Metro. Until then, check out some of the sneaks peek preview:

Le Pliage® LGP

Le Pliage LGP Medium Backpack
Le Pliage LGP Large Tote
Le Pliage LGP Fanny Pack

Le Pliage® Cuir LGP

Le Pliage Cuir LGP Tote
Le Pliage Cuir LGP Medium Tote

The bags are true to Longchamp form, expanding high fashion to streetwear: a classic modern look that features an all-over monogram print bags. The collection is rounded off with jackets, sneakers, and luggage. Assumingly, there would be a fashion flock assembling this new season to try to get their hands on some of these streetwear-approved monograms.

Celebrating the launching at Rockwell, our team were present to witness the intriguing line.

Longchamp is exclusively available at Rustan’s Makati, Shangri-La, Cebu and Greenbelt.

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